Read what I read. View what I've viewed. A list of great content from Ross Siegel.

[Fast Company] The Real Story Behind Jeff Bezos’s Fire Phone Debacle

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The Real Story Behind Jeff Bezos’s Fire Phone Debacle And What It Means For Amazon’s Future

Interviews with dozens of current and former employees reveal what went wrong and what it tells us about where Amazon is headed. It is a cold day in early December in Midtown Manhattan, and Amazon CEO Jeff Bezos has barely taken his seat on stage when his interviewer throws out that brusque query…..

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