Read what I read. View what I've viewed. A list of great content from Ross Siegel.

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Business

Who’s Behind Newsweek? Two days after Barack Obama won reelection, I met a young Chinese woman, whom I will call Anne, in the basement …

How I Built This As a refugee growing up in Tel Aviv, Haim Saban remembers not having enough money to eat. As an adult, …

ESPN Has Seen the Future of TV and They’re Not Really Into It As more fans cut the cord and go mobile, the network …

Imagining a Cashless World A fantastic heist (we like our crimes as smart and magical as dreams) took place some years back, when a …

The eternal mystique of Goldman Sachs Goldman Sachs. The name feels like the bob of a yacht in Biarritz and tastes like the marbling …

How A Revolutionary Ad Campaign Helped To Turn Around Subaru In two decades, Subaru has gone from struggling carmaker to steady success. What changed …

Rudy still making grown men cry 20 years later  Mark Cuban made millions off of tech startups, then billions off of stocks — and …

How Massive Cuts Have Remade The Denver Post It’s 7:54 in the morning when Jesse Paul swipes his employee badge across a key-card lock outside …

Inside a Moneymaking Machine Like No Other Sixty miles east of Wall Street, a spit of land shaped like a whale’s tail separates Long …

Hot Mess: How Goldman Sachs Lost $1.2 Billion of Libya’s Money When Wall Street’s most aggressive bank took on the world’s most incendiary client, …